04-Mar-2008 BMW unveiled the new BMW M3 Convertible at the Geneva Motor Show, the first M performance model to feature a retractable hard top instead of a soft top. The BMW 1 Series Convertible and the BWM X are also making their European debuts. All models are equipped with ‘EfficentDynamics’, the technology that offers higher dynamics at lower fuel consumption.
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The unveiling of the exhibit
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